How marketing makes you a better HUMAN BEING !
Biggest misconception in today’s era, rather it is a kind of thought process that has been conceptualized since generations ie “Marketing includes coercing customers, fooling them and cracking best deals which are beneficial for only companies” . Whereas under the vast umbrella of marketing comes sales which is considered to be a push strategy of companies more than genuinely convincing customers. By nature sales is actually aggressive, target oriented and money driven. Marketers are glib talkers and considered to be pushy. Hence focus automatically shifts on exploiting every opportunity in the market and perception goes on a toss. Forefront and mistakes get magnified. Center of attraction, represent co. externally Why such Perception? Other professions like finance which involve Chartered accountants and company secretaries taking oaths, medical sector(doctors who are last resort for a patient and they bet to be honest), has anyone ever thought why scams like Satyam,...